History

To meet the needs for quality mother and baby care, PIGEON was founded in 1957 in Japan by Yuichi Nakata whose vision to provide quality, comfort, convenience and affordability in one brand has made PIGEON a market leader today.

With a range of products encompassing every need in maternity and baby care, PIGEON is a one-stop shop for new parents and parents-to-be. Spreading its wings to over 40 countries, PIGEON is the top player in the International markets today. Headquartered in Japan, PIGEON has subsidiaries in Singapore, Malaysia, India, Thailand, Korea, China, and USA. Singapore is the regional headquarter for ASEAN countries.

“I want to produce an artificial nipple which is very
similar to mothers’ nipple”– Yuichi Nakata

With no available research data and know-how, Mr Nakata found his own unique methods to study the sucking mechanism of babies using a variety of technologies available at the time.

What Yuichi Nakata saw was the unique movements of the tongues of babies when they sucked milk and his extensive research data contributed to the development of artificial teats. Scientifically named “Peristaltic Movements” much later, they formed the basis of all the bottles and nipples made in the PIGEON research centre. For over 5 decades, PIGEON has dedicated research capabilities towards the sucking behaviour of babies. Having established a solid foundation of research, PIGEON is recommended today by many top medical and academic professionals.